Simone in blazer smiling, your audience blog
Your audience and clients are the most important thing to your business. If you don’t have them, you wouldn’t have a business. But, my clients often get fixated on the wrong metrics when they’re assessing how their business is performing. They focus too much on how many followers they have, how many likes, and how
Simone sitting with laptop
When you start out building your business there are things that no one tells you. You attempt to start building your business by creating rules that fit within a 9-5 employment container. You believe this is the formula you need to use to create the success you want. You follow the same rules you had
Simone standing outside in denim jacket.
Have you ever felt paralyzed in your tracks when it comes to writing copy or posting content online?  Do you worry about losing followers or not pleasing anyone with your copy?  Or do you feel like you’re going to look ridiculous when making a video? I want you to know that is totally normal. BUT
Smiling Simone in floral wrap dress outdoors
What if content planning doesn’t have to be a complete headache? What if you had a few simple steps to work ahead and regain some of your time? I’ll tell you a secret, it’s all about how you show up to your marketing and content development process. I’m not sure about you but I find
Woman standing with laptop
Are you trying to find ways to create content to engage with your niche online? Maybe you’ve tried many different things but you’re not getting anywhere? Here’s the thing…it’s easy to think we know exactly what our ideal clients want when creating content. But, maybe you’re posting only about your journey and “hoping” that it